Easy ways to Stop Shopping Cart abandonment resulting from High Shipping Prices...
According to a recent Stompernet study, the industry average for shopping cart abandonment is 59.6%.
Shopping cart abandonment" means that Gather Your Accounting Papers For Taxes someone goes to a website, reads the sales letter, and clicks on the buy link to go to the secure Vpn Error 678 order form, but they don't finish filling out Three Times to Enjoy Charter Service the form. So, this means 27 Skills are needed for Workers of Quebec that for every 10 people who click on a "buy" or "order" link to go to a shopping cart, only four (4) actually complete the transaction.
And that's in an OPTIMAL environment, assuming the overall site traffic is high-quality and targeted, and the order process is crystal clear and caveman-easy.
Pretty sobering, eh?
Where do they all go?
We usually have our clients start by checking on their shipping rates. The Stompernet study also reveals that one of the top causes for shopping cart Windows Xp Speed Up Boot Time abandonment is that shipping is too high, or numerous options make it too confusing.
There are some fast adjustments you can make Critical Ball Position Instruction Revealed WITHOUT having to get The Historic Benson Grist Mill, Utah - A Great Vacation and Travel Destination into programming or custom software if you use a solution like MyEasyOnlineStore.com or Infusionsoft.com,
3 Easy Ways to Stop Shopping Cart Abandonment Resulting From High Shipping Prices:
1) Avoid real-time shipping tables that offer too many shipping choices
Here's something Runtime Error 360 we actually encountered.
To buy a $14.95 CD, the "real time shipping" on a shopping cart gave them prices anywhere from $6.82 to $68.44 for various air, ground, and rush options for shipping. Of course customers would leave.
It's just too much to think about. And seeing the option to pay $70 to get a $15 CD the next day really jumped out at the customer. They left, saying "shipping's too expensive." Even many customers who bought said "wow, that's a lot to pay to have it shipped."
2) Have only one or two shipping options
Replace that long shipping table with statements like:
"It's $2.50 shipping, and you should get it in the mail in 2-3 business days."
"Price includes all shipping and handling. Orders are typically shipped the same day we receive them."
See the difference?
We recently had a client end Doom 3 Runtime Error their real-time shipping calculations, end rush-shipping options, and simply offer two rates (one domestic and one international.)
Their shopping cart abandonment rates dropped and their conversion rates went up a consistent 5% with just that one change. And, the fulfillment Mapi Error Outlook Express house said that the client is having far few instances of collecting "too little" shipping than they did when it was real-time.
3) Don't do rush shipping
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